"Did You Know That 99% of Businesses Go Out Of Business Because Of Financial Woes?"
Don't Let Your Business Be The Next Statistic
From: Pam Newman, CEO of RPPC, Inc.
Subject: Succeeding With Your Business
Kansas City, Missouri
Thursday Morning, 10:13 am
Dear Business Owner:
I know that accounting isn't at the top of your “FUN” list.
However, it should be at the top of your “Important” list. How can you make informed decisions without knowing the impact of past and future decisions on your bottom line?
Governmental statistics show that the majority of start-ups will fail with 2 to 3 years?
Why?
Because they didn't have good product or service?
Probably not. The main reason is because they don't understand the dollars and cents of their business. It doesn't matter how great your product or service is if you can't manage the financial aspects of your business.
You can have a million dollars in sales, but if your costs are 1.1 million… you have a loss. The same goes if you never collect that million dollars from your customers, then you are not going to have cash to pay your bills. There are some financial fundamentals that every business owner needs to understand.
Out of the Red is a great tool for small business owners to be introduced to the basics of management accounting.
Through easy to follow case studies, you'll learn about concepts such as Gross Profit and Net Profit, Basic Financial Statements such as Profit and Loss, Balance Sheet, and Cash Flow Statement, what the difference is between Cash and Profits and more.
If you are a small business owner, this is a “must have” tool in your business toolbox.
Sometimes the hardest part is knowing what questions to ask. Out of the Red will introduce you to the lingo and help you become a more informed business owner. Bookkeeping isn't just about taxes…it's about producing valuable reports that can help you understand what your business is doing well in and what areas you need to work on from a dollars and cents perspective.
What do others have to say?
"Out of the Red reminds me of the Little Red Book of Selling by Jeffrey
Gitomer." Al Lautenslager, Co-Author of Guerilla Marketing in 30 Days."I hate accounting, but I can understand Out of the Red, and can follow
these concepts."
"This book is good! It is short and to the point. I think it offers
practical advice for the first time business owner in a manner they can understand." Wendell Bailey, Small Business Administration Regional Advocate.
"OUT OF THE RED provided the FIRST exposure to accounting and it's many
terms that FINALLY made sense to a non-financial person... now I see what
I've been missing!" Kristi Nimmo, Chief Chocolate Officer, Chocolate Legacy, www.chocolatelegacy.com
"Filled with valuable examples and financial formulas, Out of The Red delivers the key points necessary to take control of your business. This 'no nonsense' guide will put you on the right path as you plan your strategy for success." Dawn B., Bank Executive
Available also is our supplemental audio, Secrets to Keeping Your Business Out of the Red.